The OFF-WHITE vs. Paige Denim Trademark Case Is Going to Trial

OFF-WHITE is going to trial with Paige Denim over a trademark lawsuit concerning the highly-recognizable diagonal stripe design. The lawsuit stems from an initial cease-and-desist letter Paige sent to OFF-WHITE alleging that the Milanese brand's ubiquitous diagonal stripes are "confusingly similar" to four trademarks belonging to the denim brand. Paige Adams-Geller, the founder of the imprint wanted Abloh to "withdraw a pending federal trademark" application for this particular design. According...